Insights to know what works.

Half the money I spend on advertising is wasted; the trouble is, I don't know which half.”  John Wanamaker (1879)

Stop wasting money.

Start getting smart with your marketing efforts.

Businesses still struggle to clearly identify marketing return on investment (ROI). Now, you can get insights to know what works with Marketing Tracker

Spend your marketing dollars wisely.

An innovative marketing tracking tool, Marketing Tracker provides you with
real-time marketing performance data for all of your activities.

Marketing tracker measures marketing performance for:

  • Advertising (print, radio, television)
  • Pay-per-click and Banner advertising
  • Public Relations
  • Direct Marketing
  • Newsletters
  • Social Media

With Marketing Tracker, you can also refine your marketing strategy. Test and evaluate marketing lists, offers, formats and creative to determine which receives the best response.

Make every incoming call count.

More than a marketing ROI tracking software, Marketing Tracker also helps you better manage incoming calls and sales leads. Call data and recording allows you to improve call handling by sales and customer service staff.

Comprehensive reporting allows you to clearly see which marketing efforts are generating visits to your Web site and most importantly, calls to your business. With this information, you can focus on what’s working to generate more sales leads and grow your business.

Get invaluable insights from an affordable solution.

Marketing Tracker is a cost-effective solution that pays off in large dividends for your business. Track your marketing performance and get results – without a lot of green. Whether you are a small, local business or a large organization, you pay for only what you use. It’s that simple.

To view a demonstration or more information on Marketing Tracker, call (757) 645-3113


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Madigan Pratt & Associates, Inc. | customer relationship marketing that works.
4804 Courthouse St. #3B | Williamsburg, VA 23188
Phone: (757) 645-3113
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